Changing Customer Habits - Strange Happenings in the Entertainment Sector
The widespread adoption of the VCR coincided with , or some would say resulted in the demise of the cinema. Many small town cinemas closed and the number of video rental outlets increased. This interesting article ( http://www.independent.co.uk/news/business/news/cineworld-to-buy-european-cinema-chain-in-500m-deal-9050974.html ) in the Independent today raises some really interesting questions: 1. In a world where convenience reigns supreme and a consumer can download a movie on a mobile device or home based entertainment system how come cinemas are big business again? 2. The tangible form of a movie for personal consumption (i.e. VCR tape or DVD) has reduced significantly and is manifested in the loss of retailers from the high street and much reduced stocking in supermarkets? 3. In a world where people are perceived to be becoming less tolerant why are we now more willing than in a long time to sit in a cinema next to people constant...